Momentum in the Wild
For Marmot’s Fall 2026 collection, our creative team at Eos Mktg developed an energetic, youth-forward campaign designed to bridge high-performance technical outerwear with contemporary outdoor culture. Moving away from traditional, slow-paced alpine tropes, this campaign captures the spontaneous, multi-sport rhythm of modern trail culture—blending backpacking, trail running, mountain biking, and communal rest in one seamless visual narrative.